We know finding a well-fitting piece can be a frustrating experience, to say the least. That’s why this is the part of our process where we spend the most of our time.
The fit process most brands currently use was not one developed with different body shapes and sizes in mind. The process varies from brand to brand but in general, it involves either digitially grading clothing patterns or using just one fit model in the middle of the size set to test pieces on.
Naturally, this process often results in poor fits for different body shapes and sizes not accounted for by the single fit model. That’s why we reengineered the whole process from the ground up.
Instead of just using one fit model, we fit test every design we release on at least 25 different women across the entire size set. This allows us to make small 1/4” and 1/8” adjustments for each size and body shape - which may not seem like much but makes all the difference when putting a piece on.
Instead of the typical 1 round of sampling, we go through at least 3-5 rounds of sampling and iteration for each piece so that we can physically see how changes we make affect the fit, drape, and comfort of every garment. This gives us confidence that we’re delivering the best possible product, everytime.